Using a business plan template, you can create a pitch deck and executive summary outline of your company plan by filling them with relevant data.
The following elements ought to be present in a corporate plan that appeals to investors:
The cover page should include the company's name, logo, and contact information.
Contents Summary
The opportunity and business plan for your organization should be described. Describe the key market need, the company's proposed solution, and a brief history of the business. How will your company expand its market?
The following things need your attention. Describe the ways you make money.
1. Industry and market
Include pertinent market research in your market and industry analysis on the size, the segments, the niche of your product, the market growth prospects, emerging trends, technology, and any entry barriers.
2. Competitors
Show that you are knowledgeable about the opportunities and challenges posed by outside competitors. Include details on the products, the channels of distribution, the prices, and the alliances of your competitors. Making a competitive matrix summarising the essential features of your product could be advantageous.
3. Customers and end-users
4. List the target audience for your service or product. Any client references must be provided in both this part and the appendix or diligence package.
In this section, you will discuss the sales cycle and procedure, the marketing strategy for luring customers, and the method of distribution of the items. You'll also discuss marketing channels and customer communication techniques.
5. Services
Include screenshots along with a description of your product or service if you are selling software. If you haven't told us when you're launching, kindly do so now. Give examples of the following steps your R&D will take to improve and build upon your offering. If you have any technology relationships, talk about any intellectual property you may have (for instance, patents, copyrights, trademarks). Mention any market advantages you may have.
6. People
Be sure to underline how you have put together the best employees for the company to give investors the impression that they are putting their money behind you. Advisors and service suppliers for the business may also be mentioned. To add any information about the directors or advisors, you must have their consent. If you intend to use the cash to expand your team once you have hired any significant employees soon, make sure to mention the job descriptions in this discussion.
7. Finances
Provide two scenarios based on your assumptions.
8. Financed by and Used for
- Describe the stock investment, debt (if any), cash flow from operations, and the total amount of money raised by the principals in detail.
- Profits used for: What sort of spending strategies do you employ? Your overall costs, including those related to sales, marketing, R&D, employing and paying new employees, capital expenditures, legal and accounting fees, and other charges, will determine how much you are trying to raise and how much you want to take from the market.
9. Goals
Describe the actions your team will take to continue enhancing the value of the organization based on the schedule for the specific milestones. The business has successfully made critical hires, secured additional funding, met sales objectives, introduced new products, and formed significant alliances.
10. Annexes
You should include all relevant information, such as information about the founders and management, information about the patent, and client references.
If you want to learn more about writing a business plan and want to produce one that will appeal to investors, please have a look at the sample business plan for investors. Using the information and the instructions, you will organize and communicate your ideas.